“You get the feeling that the designers sat around coming up with ideas for the new Mac Pro and said, “If Darth Vader edited video, what would his computer look like?”
—A critical look at the new Mac Pro | Ars Technica
June 2013
9 posts
“
The truth about the greatest commercial of all time – Think Different – is that the intended audience was Apple itself. Jobs took over a demoralized company on the precipice of bankruptcy, and reminded them them that they were special, and, that Jobs was special. It was the beginning of a new chapter.
“Designed in California” should absolutely be seen in the same light. This is a commercial for Apple on the occasion of a new chapter; we just get to see it.
” —stratēchery by Ben Thompson | Tim Cook is a Great CEO
“
Apple has set fire to iOS. Everything’s in flux. Those with the least to lose have the most to gain, because this fall, hundreds of millions of people will start demanding apps for a platform with thousands of old, stale players and not many new, nimble alternatives. If you want to enter a category that’s crowded on iOS 6, and you’re one of the few that exclusively targets iOS 7, your app can look better, work better, and be faster and cheaper to develop than most competing apps.
This big of an opportunity doesn’t come often — we’re lucky to see one every 3–5 years. Anyone can march right into an established category with a huge advantage if they have the audacity to be exclusively modern.
” —Fertile GroundMay 2013
2 posts
April 2013
2 posts
“Google and Facebook have the same customers: advertisers. Users are their currency, and Facebook is about to rob the bank.”
—Apple Outsider » Home Turf
March 2013
16 posts
“But that’s how news reporters increasingly are treating the state of the industry. The desire for the “Oh, how the mighty Apple has fallen” narrative is so strong that the narrative is simply being stated as fact, evidence to the contrary be damned. It’s reported as true simply because they want it to be true. They’re declaring “The King is dead; long live the King” not because the king has actually died or abdicated the throne, but because they’re bored with the king and want to write a new coronation story.”
—Daring Fireball: Ceding the Crown
“Last year Apple took 69 percent of the handset industry’s profits; Samsung took 34. For just the last quarter, the numbers were 72 percent for Apple, 29 for Samsung. You will note that both the annual and quarterly numbers total more than 100 percent; that is because all other handset makers, combined, are losing money. This is rather astounding — Apple and Samsung have together destroyed the rest of the mobile handset industry.”
—Daring Fireball: Ceding the Crown
“By the way, in case you’re curious, Gateway is still in business.”
—Daring Fireball: A Big Misunderstanding
“So much of what is written about Apple these days is just horseshit meant to draw flies. And it makes me sad that somebody had to clean up after that particular pile.”
—Regarding fake projects and loyalty tests
February 2013
8 posts
January 2013
5 posts
“When I was a kid, I thought a lot about what made me different from the other kids. I don’t think I was smarter than them and I certainly wasn’t more talented. And I definitely can’t claim I was a harder worker — I’ve never worked particularly hard, I’ve always just tried doing things I find fun. Instead, what I concluded was that I was more curious — but not because I had been born that way. If you watch little kids, they are intensely curious, always exploring and trying to figure out how things work. The problem is that school drives all that curiosity out. Instead of letting you explore things for yourself, it tells you that you have to read these particular books and answer these particular questions. And if you try to do something else instead, you’ll get in trouble. Very few people’s curiosity can survive that. But, due to some accident, mine did. I kept being curious and just followed my curiosity.”
—
Aaron Swartz brilliantly said as always.
Apple's Zagging When Others Zig →
m.imore.com
Rene Ritchie:
Or they could do to the lower cost, emerging phone market what they did to the netbook market, and zag instead of zig in it, and introduce something — or things — new and different, that once again makes complete sense only in hindsight.
The bottom line is, it’s not a matter of saying Apple would never do something. Times change. Markets change. Companies change. Plans change. And change again.
Yep.
